Privacy Policy

This privacy policy describes how MONIFÉ.SE ("the website" or "we") collects, uses, and discloses your personal information when you visit or make a purchase from the website.

Collection of personal information
"When you visit the website, we collect certain information about your device, your interaction with the website, and necessary information to process your purchases. We may also collect additional information if you contact us for customer support. In this privacy policy, we refer to any information that can uniquely identify an individual (including the information below) as "personal information." See the list below for more information about what personal information we collect and why."

Device information
Examples of collected personal information: browser version, IP address, time zone, cookie information, which websites or products you view, search terms, and how you interact with the website.
Purpose of collection: to load the website exactly for you and to perform analyses of website usage to optimize our website.
Collection source: Collected automatically when you visit our website using cookies, log files, web beacons, tags, or pixels. 
Disclosure for business purposes: shared with our processor Shopify.

Order information
Example of collected personal information: name, billing address, delivery address, payment information (including credit card number), email address, and phone number.
Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange delivery and provide you with invoices and/or order confirmations, communicate with you, review our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising related to our products or services.
Collection source: collected from you.
Disclosure for business purposes: shared with our processor Shopify

Information about customer support
Example of collected personal information: Name, email address
The purpose of the collection: to provide customer support.
Collection source: collected from you.

"We share your personal information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:"

"We use Shopify to run our online store. You can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy."
"We may share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other legal request for information we receive, or to otherwise protect our rights."

Personal marketing
"As described above, we use your personal information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. For example:"

"We use Google Analytics to help us understand how our customers use the website. You can read more about how Google uses your personal information here: https://policies.google.com/privacy?hl=en. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout."

"We share information about your use of the website, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners and, in some cases, through the use of cookies or other similar technologies (which you may consent to, depending on your location)."

For more information on how targeted advertising works, you can visit the Network Advertising Initiative's ("NAI") educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by contacting us.

Use personal information
"We use your personal information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfilling your order, and keeping you updated on new products, services, and offers."

Legal basis
In accordance with the General Data Protection Regulation ("GDPR"), we process your personal information based on the following legal grounds if you are residing in the European Economic Area ("EEA"):

Your consent;
The execution of the agreement between you and the website;
Compliance with our legal obligations;
To protect your vital interests;
To perform a task that is carried out in the public interest;
For our legitimate interests, which do not override your fundamental rights and freedoms.

"When you place an order through the website, we will retain your personal information for our records unless you request us to delete this information. For more information about your right to deletion, see the section "Your Rights" below."

Automated decision-making
"If you are resident in the EEA, you have the right to object to processing that is based solely on automated decision-making (which includes profiling), when the decision-making has a legal effect on you or otherwise significantly affects you."
"We participate in fully automated decision-making that has a legal or otherwise significant effect using customer data."

"Our processor Shopify uses limited automated decision-making to prevent fraud that has no legal or otherwise significant effect on you."

Services that include parts of automated decision-making include:
Temporary delisting of IP addresses associated with repeated failed transactions. The denylist remains in place for a small number of hours.
Temporary denylist of credit cards associated with denied IP addresses. The denylist remains for a small number of days.

Selling personal information
"Our website sells personal information, as defined in the California Consumer Privacy Act of 2018 ("CCPA")."

Your rights
GDPR
If you are residing in the EEA, you have the right to access the personal information we hold about you, to transfer it to a new service, and to request that your personal information be corrected, updated, or deleted. If you wish to exercise these rights, please contact us using the contact details below.

Your personal information is initially processed in Ireland and will then be transferred outside of Europe for storage and further processing, including to Canada and the USA. For more information on how data transfers comply with GDPR, see Shopify's GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.

Do not track
Please note that because there is no consistent industry understanding of how we should respond to "Do Not Track" signals, we do not change our data collection and usage methods when we detect such a signal from your browser.

Changes
We may update this privacy policy from time to time to reflect, for example, changes in our practices or for other operational, legal, or regulatory reasons.

Contact
For more information about our privacy practices, if you have questions or if you would like to make a complaint, please contact us via email using the information below:
info@monife.se